Don't just replace your barcode—supercharge it. ConnectQR helps you transition to GS1 Digital Link, the smart standard that works at POS, simplifies logistics, and builds direct consumer relationships.
A GS1 QR Code is a standardised URL (web address) embedded in a 2D carrier. Unlike a standard URL, it uses GS1 Syntax to identify your product's GTIN, Batch/Lot, and Expiry dates in a way that every scanner in the global supply chain can understand.
A GS1 Digital Link is a standardised web address that connects a physical product to the internet. Unlike a standard URL, it encodes trusted identifiers—like the GTIN, Batch, or Serial Number—in a format that every scanner in the global supply chain can interpret. This allows one code to serve different audiences: price at checkout for retailers, and rich product stories for consumers.
In short, GS1 Digital Link turns a barcode into a smart product link that works across checkout, logistics, and digital engagement — all from a single scan.
Digital Connectivity
Bridge the gap between physical products and digital ecosystems. Use one scan to trigger different actions: price at checkout, traceability for retailers, and engagement for fans.
Real-Time Information
Update ingredients, allergens, or sustainability certifications in real-time. Keep your packaging compliant with changing regulations without the cost of new plate runs.
Multiple Use Cases
Prepare for the global retail transition. Our codes support "Hybrid Labeling," allowing you to maintain traditional barcodes for old scanners while activating 2D capabilities for modern retail systems.
Creating a GS1 Digital Link is straightforward. Follow these steps to generate a GS1-compliant QR Code that connects your products to dynamic, real-time digital content.
Input your GTIN (Global Trade Item Number). We validate your syntax to ensure global interoperability.
Set your destination. Choose to point to a mobile-optimized product page, a traceability portal, or a dynamic marketing campaign.
Download in high-resolution SVG, or PNG formats, optimized with the correct "Quiet Zone" for high-speed printing.
Track scan data by location and time to measure campaign ROI and supply chain movement.
Industry professionals are already unlocking success with ConnectQR
“ConnectQR has transformed our packaging, seamlessly connecting customers to product info and promotions while keeping content up to date in real time.”
ConnectQR has transformed our marketing, seamlessly bridging physical and digital engagement. The dynamic editing and analytics help us optimise campaigns in real-time, driving better results.
By 2027, 2D barcodes will be accepted at retail point-of-sale globally. Start your pilot program with ConnectQR today to ensure your brand is ready for the biggest retail shift in 50 years.
Revolutionise your engagement with ConnectQR for Canva.
Easily add QR codes to your designs without leaving your workflow.
Just drag and drop your static, dynamic and AI QR codes onto your design.
ConnectQR lets you link your Google Ads Conversion ID directly in your dashboard. Measure conversions from QR scans, analyse campaign performance, and maximise your advertising ROI with precision.
How it works:
Simply add your Google Ads Conversion ID to start tracking scan-based conversions from your dynamic QR codes.
Enhance your marketing campaigns by connecting Meta Pixel. Track ad effectiveness, capture conversions, and improve audience targeting — all powered through your QR codes.
How it works:
Paste your Meta Pixel ID into the dashboard to begin tracking user actions after QR code scans.
ConnectQR lets you set up webhooks to receive real-time updates from QR code interactions. Track QR scans, short URL clicks and form submissions instantly — and plug the data into your own data storage.
How it works:
Create a webhook in your dashboard by entering your webhook URL. Choose the events you want to track, set up optional authentication, and you're ready to automate.
We’re exploring ways to connect ConnectQR with popular apps through Zapier. The goal? To help you automate tasks like capturing scan events, syncing data, and triggering actions across your favourite tools, all without writing a single line of code.
Stay tuned:
More updates coming as we shape the future of automation for your QR code campaigns.
